Today, Schwarzkopf, one of Henkel's most powerful umbrella trademarks, includes all goods in the hair colouring, style, and care sectors. Schwarzkopf has had tremendous expansion, placing it among the top global market players. The Schwarzkopf brand portfolio also includes professional goods (Schwarzkopf Professional) in addition to its retail brands (Schwarzkopf Retail). It is committed to the creation of novel product technologies and has been granted over 7600 patents as of this writing. Schwarzkopf has always revolutionised the market with cutting-edge technology. One of the biggest manufacturers of cosmetics is Schwarzkopf and Henkel.