This is Maybelline New York Hyper Curl Waterproof Mascara provided by Womancart Online Store. Maybelline New York’s Volum 'Express Hypercurl Mascara stays on the eyes for as long as eighteen hours, so one doesn’t have to worry about re-doing the makeup every few hours. Being washable, this mascara is soft on the eyelashes making sure there isn’t any loss of hair strands. Curl lock formula locks in a fully volumnized curl for up to 18 hours.